Also consider:
Internet Marketing
by Herschell Gordon Lewis
 
 
 
 

This Year a Pogo Stick...
NEXT YEAR A UNICYCLE!

My Journey Through Life and the Advertising Business

Finalist!

Finalist in the Autobiography category of the IBPA Next Generation Indie Book Awards.

How Jim Kobs turned his life around, built a successful direct marketing ad agency, and became wealthy. Here are his success secrets…plus his personal experiences from meeting celebrities to chasing the Chicago Cubs.

In his autobiography, you will discover:

  • The college activities that pointed Jim to an advertising career.
  • What he learned while working for others.
  • The mailing that produced attractive job offers and immediate income.
  • How Kobs & Brady was started, nurtured, and expanded to become a leading direct marketing ad agency.
  • The negotiation strategy that lead to one of the best-orchestrated agency sales in history.
  • Speeches, writing, and industry activities that built Kobs’ reputation.
  • 8 dreams anyone would want for their kids and grandchildren.
  • A behind-the-scenes look at celebrity trips with Frank Sinatra and President Jimmy Carter.
  • What it’s like to beat the pro’s at a Cubs Fantasy Camp.

Product Details
184 pages
paperback
ISBN: 978-1-933199-30-6