Direct & Interactive Marketing
Quality Time
The True Value of Social Media
220 pages | 6 x 9 | Paperback
Google This
The New Media Driver's License, 2nd Edition
256 pages | 6 x 9 | Paperback
The Social Current
Monitoring and Analyzing Conversations in Social Media
184 pages | 6 x 9 | Paperback
The New Media Driver's License Resource Guide
Using Social Media for More Productive Business and Marketing Communications
282 pages | 6 x 9 | Paperback
488 pages | 7 x 10 | Paperback
Creative Strategies in Direct & Interactive Marketing
Using Social Media for More Productive Business and Marketing Communications
437 pages | 6 x 9 | Paperback
Contemporary Database Marketing
Concepts and Applications
320 pages | 7.25 x 9.25 | Hardcover and CD
260 pages | 6 x 9 | Hardcover
Coming to Concurrence
Addressable Attitudes and the New Model for Marketing Productivity
304 pages | 6 x 9 | Hardcover
Marketing Convergence
How the Leading Companies Are Profiting from Integrating Online and Offline Marketing Strategies
246 pages | 6 x 9 | Hardcover
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